Buying a domain name is not as easy as it seems. Of course, you may think that all it needs is to make a purchase. And you are absolutely right about that. But if you are going to make a brand, buying a domain would not be an easy task to do.
There are quite a lot of factors that you will need to consider before buying a domain name. So the question is what these factors are?
Factors to consider before buying a domain name
Do your homework
First of all, make sure to do your homework. Before buying a domain name, you should start with proper research. Like the name you are looking for is already present or not. Who are your competitors and which type of keywords they are using in their name?
Buy short domain names
You should always focus on buying short domain names. Why? Because they are easy to remember. Like if your domain name is quite long, then it will be hard for the users to remember it and they might never visit your website again. But if you choose a short domain name, they will easily remember it, and as a result, they will be able to visit your website easily.
Also while buying a domain name, you should avoid using odd spellings, multiple hyphens, numbers, and other characters. As this only complicates the domain name.
Avoid slang terms
It is a good idea to avoid slangs while buying a domain name. You never know what you would do with your domain name in future. Maybe now your motive is to create a blog, but maybe after 10 years, you want to turn the domain name into a business. And that’s when a good domain name works the best. Hence it would be a nice idea to choose meaningful domain name so you can use it even after 10 years.
Choose .com if you can
You should also use .com domain for your website. Most people think that website name ends with .com only. Hence they try to add .com after every domain name. So if you choose other extensions for your domain name like a net, .info, .org and others.
Then you will need to work quite hard to make people remember your domain name. But if you choose a .com domain, the process will be a lot easier.
Don’t buy trademarked domains
Do not by a trademarked domain. For example, if you want to make a website that talks about Google products. Then you might want the Google word in your domain name. But the other part of the story is that, if you choose such domain name you will land yourself into serious trouble.
All the big companies do not simply let anyone use their name as it harms their image. Hence they take down the domain names which uses their trademark. Even in some cases, you may land into serious trouble an end up paying some fine.
Don’t use Hyphens
The best part of using hypes is that it helps the readers to remember the domain name easily. But the biggest drawback of this is that most of the users forget to add hyphens into the domain name. As a result, they end up landing on someone else website. But even if you want to use a Hyphen then do consider using maximum 3 hyphens in a domain name. This will help your readers to remember your domain name easily.
You should also avoid numbers in your domain name. For example, if you have a domain name like domain3, then people can easily get confused about it. Whether it is a domain(3) or domain(three). But in case if you have a company which uses a number in their name. Then it would be a good idea to buy both of the versions of the domain. I.e., number and word.
Check availability on social media sites
In the end, you must check availability on social media sites. Like if there is already a page on social media websites using the domain name. Then people will consider it as your official page, and as a result, there will be confusion. Hence it is always a good idea to pick a domain name after checking the availability on social media websites.
So those were some of the factors to consider before buying a domain name. Howver, when it comes to domain buying sites, there are quite a lot of options. Among them, you can try out Bigrock. It is one of the best sites to buy domains. Moreover, to get a domain at a discounted price, you can use the bigrock coupon.