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What is SEO and Rules of Optimization for Search Engine?

What is SEO and Rules of Optimization

What is SEO?

A website is a basic need of every company who are selling any kinds of product and services. On the other hand, Search engine optimization is an art of ranking your website on search engine like Google, Bing, Yahoo.

There are three methods used for search engine ranking, such as White hat SEO, Black hat SEO and Grey Hat SEO.

White Hat SEO: This is called ethical SEO which can rank your beloved website without raking any illegal way. Though this method so much time to get the result but It’s safe for your website.

Grey Hat SEO: Grey Hat SEO is a tricky method which is also not safe for your site, if search engine can find that you have used this technique, they may be penalize your website.

Black Hat SEO: This is the most unsafe method to rank your website on search engine. On the other hand, it can bring result too fast. But I can assure that, Google must find this trick so don’t even try to do that. If you find SEO is difficult for you, then contact with Sirlinksalot services as they are very professional in this sector.

Five rules basic of the optimization in engines of search

To get rank on search engine has three main areas. Creation of link structures, fresh quality content and advertising and marketing.

we are going to review five basic rules of search engine optimization that are going to help you improve the ranking of your website in the main search engines.

Optimizing titles

Titles are very important for both search engines and users.

A striking title will create clicks and if we add the most attractive keyword it will be helpful to get rank as well.

Titles should be short and descriptive. Try not to use more than 65 characters.

Optimizing meta description.

Meta tags are important in SEO as they contain the information on the page. The most important are the meta title and the meta description. Try to place some attractive words with the targeted keyword.

Please note that meta description must be short and descriptive. Google shows only 160 characters in the description and 65 characters in the title in the results.

Internal links

Internal links are very important factors that affect our SEO campaigns. By internal linking, we mean how our site links to each other. In general, the fundamental principle is to be able to keep the important pages of a website as close as possible to the main page. Therefore, if we want to increase the search engine positioning of a certain page, we must ensure that we link it directly.

Beware of keywords

One of the most important steps of an SEO campaign is the creation and choice of keywords. After identifying the most important terms, we must incorporate them in titles, descriptions and of course within the content.

Keep in mind that keywords maintain more density in an optimized article. However, we should not focus only on this and end up having pages with texts with little meaning.

Use the available tools

Another quick and easy way to improve indexing in search and crawl engines is to use the available tools. Make sure you use XML sitemaps to make it easier for search engines to find your page and index it. Search Console and Google Analytics all of the above techniques, along with effective link building, can help you achieve better search engine results and increase your organic traffic.

Remember that the most important technique to achieve high ranking is the development of quality content for users.

sachin
He is a Blogger, Tech Geek, SEO Expert, and Designer. Loves to buy books online, read and write about Technology, Gadgets and Gaming. you can connect with him on Facebook | Twitter

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