If you’ve been using search engines to market your business, you probably know how to get free solo ads. You know, those solo ads you place in the organic section of search results. Every time a searcher types in a word or phrase that interests them, they are sent to one of those solo ads. They may take a second or two to decide if your offer is worth clicking on, but when they do, you’ve already got their attention. And you can’t tell them that your offer is any better than all of the other free solo ads that are competing for their money.
But did you know that you don’t have to settle for placing ads just above the fold? You can be clever and use some advanced techniques on how to get free solo ads that will interest your readers so much that they will actually click on them. Here are some tips to get free solo ads that really stand out.
Getting free solo ads is relatively easy if you know how to do it right and there are several advanced techniques on how to do it
To be honest, the most important part of designing your free solo ads is making sure that the ad copy catches the readers’ eye in the first place. When someone is searching for something online, chances are they will see your ad if it stands out from the rest. It may be white space, or it may be a small ad with a decent price. But in either case, make sure that the copy is compelling enough to catch their attention and make them want to click through.
As you write your articles and submit them to article directories and search engines, you are offering your readers with useful information. For example, if you write an article about dog training, your ad will encourage people to search for information on how to train dogs. They will click on your ad, which will link them to your website. In order to encourage more click-throughs, give them a free gift as a way of saying thank you for reading their articles. Giving away a free e-book is a great way to show your readers that you care about what they are writing about.
You have to make sure that your copy is compelling enough to catch the attention of anyone looking and make them want to click through
Another tip on how to get free soloads that works well for both the search engine and article directories is to create articles that are related to your business niche. If you own a dog grooming business, your ads should emphasise how well your service does for pet owners. If you sell fishing lures, your ad should also offer fishing lure tips. This will entice your readers to click through and learn more about your products and services. Another tip is to make your ad stand out by using the same colours and/or the same font. People tend to remember ads with similar colours and fonts.
If you’re selling a video game, then your ads should include game-related keywords. Be careful about what specific search terms you choose, though. If you get into the habit of using the same words and/or font, your ad may be thrown off the search engine results page, which could hurt your business. Researching your audience and targeting them based on what they’re looking for online will increase your chances of making a sale.
One that works well for both the search engine and article directories is to create articles that are related to your business niche’
Finally, try to use a solo ad that can link back to your website. Google, for example, will not accept ads that simply direct consumers to their homepage. Instead, these ads need to have links to your site within the ad itself. Using the keyword, you are targeting within your ad will help the search engine spider to understand what your ad is about and make it easier for the search engine to match your ads with searches. You can get more detailed information on this type of search engine optimisation, including using different keywords, in a future article.
Using the keyword, you are targeting within your ad will help the search engine spider to understand what your ad is about and make it easier for the search engine to match your ads with searches
How to get free solo ads is relatively easy if you know how to do it right. These tips will help you maximise your advertising opportunities while minimising your cost to do so. Use the above tips and make sure your ads are optimised with keywords and have links to your site within them. Test different ad placements and track the performance of your ads. If you’re still having trouble getting your solo ads ranked high, consider paying a small fee to a professional ad agency to help you out.