With technology constantly growing and improving, people are using their own devices more than ever before, and this is all because of accessibility. It’s about accessing everything in a split second and getting all of the necessary information from one place to another. And one of the main ways this is being done is by QR codes.
53% of all web traffic comes from mobile devices with cameras, and QR codes allow these devices to access different websites or social media in a flash. It’s a tool that everyone, especially businesses, can benefit from.
Think about it, how often do you even just see QR codes now? We can almost guarantee that your top competitors are already utilising them!
What is a QR Code?
Put simply, a QR code is an acronym for a quick response code. While they may look simple, QR codes are capable of storing more data than you can imagine. However, no matter how much data they contain, when scanned, the QR code should allow the user to access information instantly, without any glitch or loading screen.
QR codes are traditionally square or circle-shaped images (see the above example) containing code that a mobile device’s camera can read. Once read, your device will take you to anything from a database, survey, or directly link to a specific company’s website or product page, depending on the customisation of the code and where it is set up to direct you to.
How to Use A QR Code
QR code barcodes can be included in anything from emails or web pages, to printed material, social media pages, or in editorial advertisements.
If you have discovered that your competitors have started using QR codes for advertising their products, or increasing customer interaction then it’s time to start using QR codes on your products or services as well.
Why Choose a Dynamic QR Code Generator
A QR Code Generator is a software that allows you to create, or generate your own QR code. These codes are vital because you can easily read them with your smartphone to share links or other information with your friends, family, or on any social media platform of your choosing.
A QR code generator creates QR codes that link to web pages such as your company, or product pages. Using a QR code generator, you can create quick URLs that people can send to their family and friends. These can be great ways to expand your reach as it makes all of your important data 10x more accessible to potential customers.
Why Choose Beaconstac
Plenty of websites or apps can help you make a custom and dynamic QR codes, but that doesn’t mean you should just use any. Not all QR code generators are the same, and some are far better than others. We recommend sticking with the best- Beaconstac.
Beaconstac is the most customisable, and easy, dynamic QR code generator. As you can see below, once you input the desired URL you can opt for either a static code, or dynamic and trackable. But that isn’t all, you can also customise the design in terms of logo, colour, data, frame and more!
Everyone will benefit from Beaconstac’s enterprise-grade security! They are a member of Amazon’s AWS Partner Network, GDPR compliant, and SOC2 Type 1 certified. Beaconstac is dependable and secure, and they are mandated to preserve their clients’ privacy. So, while doing business with Beaconstac, you’re not only saving money, but you’re also safe!
If these custom, dynamic QR codes don’t make your brand or products more engaging then nothing will! They are a must have for any brand.
Beaconstac also makes tracking your campaigns easier than ever with real time data analytics! You can track QR Code scans based on the GPS location, device being used and time of the day. You can also analyse the best and worst-performing campaigns at a glance to ensure your company is constantly learning and improving.
Dynamic QR codes are easily the solution that most businesses and companies need. It can help you drive traffic to your landing pages, help your operation run smoother, and create or improve relationships between customers and your brand. But don’t just choose any app or website to do this for you- choose Beaconstac and see your brand thrive!
Tamara Kettles is a recent English graduate and blogger. She loves all things writing and always has her head stuck in a book.