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The Business of Nostalgia: Why Streaming Services are Rebooting 90s Classics

Introduction

Have you ever found yourself wondering why every streaming platform is bringing back the ’90s classic (we are not complaining, though)? From classic sitcoms to animated series, these beloved shows are making a major comeback, and streaming giants are not shying away from cashing in on these tactics.

The Business of Nostalgia

But, why? Simple, because classic old shows offer more than just entertainment; they evoke a powerful sense of nostalgia and comfort that viewers simply cannot resist. In this article, we will walk you through the reasons behind the streaming giants investing in a reboot of ‘90s shows and how they are altering our streaming experience.

  1. Social media buzz

In today’s digital era, a social media buzz can actually rule over the industry. It not only boosts viewership but also attracts new subscribers. Every detail, like trailers, behind-the-scenes, cast announcements, and more, related to a show is quickly shared online and discussed over social media platforms. So, rebooting iconic shows becomes a strategic move for OTT platforms. This way, new subscribers will willingly invest in popular OTT plans like the Netflix recharge plan or more.

  1. Cross-generational appeal

When an old show gets a reboot, it not only attracts old fans but also introduces the concept to the new generation. The show gets produced keeping new generations’ preferences in mind while bringing back the ‘90s essence to the screen. If your parents’ favourite ‘90s show is getting a reboot, it’s a perfect opportunity for you to get your data plans updated to family plans by switching to more reliable and trustworthy telecom operators like Vi Prepaid or Postpaid services. Surprise your parents by showcasing how much you care for them and improving the overall networking experience for you and your dear ones. Don’t forget to watch the show along with your parents and watch them tear up just a little!

  1. Amazing storytelling

We cannot deny the fact that most ‘90s shows got popular for their amazing plots and casts that swiftly made a place in our hearts. The very idea of these beloved classics being rebooted is enough to spark excitement among the long-time fans who are eager to relive the magic all over again. One of the reasons streaming platforms choose to reboot an old show is to bring back the magic of amazing storytelling on the screens.

  1. Ready-made audiences

It’s an absolute no-brainer: reboots of classic old ‘90s shows are bound to grab the attention of viewers who made the original show so popular in the first place. The producers won’t have to worry about introducing the show’s concept or attracting audiences, as the name of the show alone would be enough to create a buzz.

  1. Low risk and high rewards

Reboots come with less financial risk and new actors get a safe launch into the industry. Unlike an entirely new concept show, they have already proven to be successful in the past. With a few modern upgrades, cinematically, these shows are often safe bets for drawing new subscribers.

Conclusion

Remember when your parents would say, “Shows from our time were the best”? Well, the streaming platforms are just proving them right by bringing back the ‘90s magic in the spotlight. As streaming platforms battle for viewership, reviving old shows is a powerful move to win viewership while tapping into nostalgia and the comfort of watching classic ‘90s shows.

sachin
sachin
He is a Blogger, Tech Geek, SEO Expert, and Designer. Loves to buy books online, read and write about Technology, Gadgets and Gaming. you can connect with him on Facebook | Linkedin | mail: srupnar85@gmail.com

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